Website Category: Real Estate SP,Information Website
Site Size： Medium
Objective： After renewing their website, the client's traffic from search engines decreased dramatically. Wasabi's task was to increase traffic through SEO.
Results： At the final stage of our SEO project, our client had successfully quadrupled the visits through search engines.
Case Study 2 PPC Campaign
Category： Corporate Webiste
Site Size： Large
Objective： To recover from the decrease in traffic that was caused by the change in Yahoo! Japan's Algorithm in 2004
Results： Traffic increased 75% through SEO and the client also gained quality traffic through a PPC campaign.Which brings more than 90,000 visitors per month with an average CPC of 8yen.
Case Study 3 PPC Campaign
Website Category：Corporate Website
Site Size： Large
Objective： Increase CTR.
Results： After 4 months managing the campaign,our client's average CPC went down by 140yen and CTR increased 1%. Monthly clicks increased by 4,000 and they were also able to cut 2,000,000 yen off monthly costs!
Case Study 4 SEO(Search Engine Optimization)
Website Category: Corporate Website
Site Size： Large
Objective： Dynamic URL issues were preventing search engines from crawling the 2.0 website effectively, keeping a larfe portion of the site hidden from potential visitors.
Results：In 2009, page indexation improved drastically over 37,000 in Google Japan and over 22,000 in Yahoo Japan. The average ranking also improved from 8.9 to 5.0 with some keywords ranking for the first time.
